In today’s blog post, we will see how to write a proper and good title tag.  What are the characteristics of a good title tag?  What are the ingredients of how many spoons the word has to be poured.  How many grams of category will have to be put and what other things will have to be put according to taste and also we will see examples of some good title tags.

So, today we are going to talk about making good title tags. So I hope I don’t need to tell what is the title. The title tag is in a way the name of your page which appears like this in the search results page. But a good title tag does not benefit only on the search page, but when someone shares the link of your page on social media or when you yourself share the link of your page on social media, then the preview of your page is Looks good and increases the chances of getting more clicks than that. Now, to write a perfect title, first we need to see how long the title tag of your page should be.

There is no rule given by Google about the length of the title tags that you can only use the title of the sixty character or you can use the title of the T characters. There is no such rule. In many articles whether it is on semrush or ahrefs. You will read and see that they advise you to keep the title tag below 50, 60 or 70 characters.

Some go even further and give suggestions to keep you less than 550 pixels or 580 pixels. I myself recommend always keeping title tags less than sixty characters or less than 560 pixels for new Seo. But this advice is easily understood by people.

The title in the search results page appears in only one line on desktop and only two lines on mobile. The font size is also fixed, so if the title is longer than a limit, then Google will clip it and show it this way.

It looks a bit strange to see it officially. The big thing is cosmetic. For Google, the use of the title has to find relevance from the page. When Google indexes pages, it builds its index, tokenizes the content of the page. That is, divides the content of the page into smaller parts and converts them into tokens based on their meaning.

Here Google needs a title that matches with these tokens. Like for example let’s say there is a website of a dentist and in its page, the home page has a photo of the dentist’s clinic. There is a bit of generic content like We Provide Best Dental Services in Blah Blah City, and This is our clinic timings, Template Testimonials and everything else.

But those who are the owners of the website did not give the title. The default home is lying in some of its titles, so now Google’s system comes to the challenge that when the page is talking about dentist, which mason is making home in the title. That’s why Google rewrites such titles.

So, if you are brand new in SEO then you will be safe keep your title less than 50 to 60 characters but if you are experience SEO and you have experience in writing good title tags then you can lengthen your title. You can also make a complete line. As long as it justifies the content of your page for its purpose.

Google is not going to give you any punishment for using one line or two line title tags. Now some more detailed points can be added here, but in this way we will keep talking about the length of the title for two hours, so now let’s see what should be in a perfect title?

Whatever keyword you are targeting your page for, it must be in your title. This seems like a big logical point, but sometimes it gets missed by SEO. The presence of keywords in the title gives a strong signal to the search users and also gives confidence to the normal user that your page is talking about what they are searching about.

Like, use your dentist’s for example only. Suppose your page is about dental service you have optimized well, is ranking well, but when user search best dentist for toothache in Delhi then title of your page shows place of award winning dentist in daily He who removes the mamal denticle in Delhi.

Means both have beans, dentist teeth come out, but you must have understood the meaning. Use the title in the keyword.

Just now I told that to use keywords in the title, it does not mean that using only keywords in the title, it is better to use the long version of the keyword i.e. the long tail keyword so that your page title looks something specific. But remember that the main key word should be within the first five words in your title. Do not keep such a long tail, in which the key word comes very last.

Call to action excites people. One title could be dental services in delhi and another title could be get the best dental care in delhi.

Get 

To 

Find 

What 

How 

Make 

Affordable 

Award Winning

You can give your title a call to action by using some exciting words like this. Suppose you are in the army, what would you like to do? Let us go? Go fight it will be nice or? Or if someone said to you, brave, let’s move forward, there are mountains in front, the lion’s roar, come out from the side.

Make up some exciting titles. Best is also an adjective that is used extensively in titles.

But frankly it is a sign of laziness. I myself sometimes use the best. When there is no time to think much, mood or energy or all three. So I know that’s a sign of laziness.

Don’t use stop words like but, so, a, all of these in your title. You will get a complete list of stop words online. You can see that there are many stop words that seem necessary, it seems that without them how would you write the title tag but this is where creativity comes in handy, spend some time, put your mind. You can also write a good title tag without stop words.

Having a brand name or company name in the title is a tricky subject. If your site is a well-known, established brand in your industry in your area, then it will make sense that you also use the brand name in the titles. Absolutely this will make it easier for search users to recognize your page and you will get more clicks. But if your site is new or the company is not popular yet, then using a brand name is not that beneficial.

But you must use your brand name in the home page. Now, a trick question is, what is the title tag ranking factor for you? The correct answer lies between yes and no. Title tags are technically ranking factors. Butts are not very important. It is not that if you do not put the perfect title tag of the world, then your page will not rank. This will not happen because Google itself can show better title tags for your page in search results. Obviously he can’t change it on your page, but he can fix the title of your page in the search result page. He can change according to himself and is already doing it. After visiting the page, which user notices your title above anyway, but it does not mean that the title tags are not important.

A good title tag can increase your clicks. More likes means more visits on same impressions more visits means more traffic will be more traffic then google will get signal that this site is important for this query and your site will get more traffic from google.

So the title tag is not a very cruel ranking factor but is very important so here was a discussion about title tags.

Also Read 

– How to Get More Leads For Your Business?

– How to Create ALT TEXT For Images?

Thank you!

Take care!